The history of Umani Ronchi is one of people, vineyards, terroirs and values Umani Ronchi got its start more than 60 years ago in Cupramontana, in the heart of the Verdicchio Classico production zone, only to expand to numerous other areas along the Adriatic coast. It was Gino Umani Ronchi who wrote its first chapters. He did so by bringing to life a small farm in Le Marche. Then came along Roberto Bianchi, a building contractor from Ancona with a deep passion for agriculture, and his son-in-law Massimo Bernetti, a recent political science graduate with his sights set on a career in diplomacy.